Alter Ego Italy ChromEgo Silver Maintain Shampoo is formulated to care for blonde, gray, and lightened hair. With violet pigments, this shampoo effectively neutralizes yellow and warm tones, helping to maintain a clean, cool color and adding brightness and shine.
Unique Features
The shampoo features active violet pigments that eliminate unwanted yellow tones, along with conditioning ingredients that nourish and hydrate hair without drying it out. Enriched with antioxidants, the formula protects hair from environmental damage and UV rays, preserving color and health.
Main Benefits
Neutralizes yellow tones for a clear, silver-blonde hue
Moisturizes and protects hair from dryness
Maintains a cool tone for blonde, gray, and lightened hair
Enriched with antioxidants for color and shine protection
Instructions for Use
Apply to wet hair, lather, and leave on for 2-3 minutes for enhanced effect, then rinse thoroughly. For best results, follow with Alter Ego ChromEgo conditioner.